PSI Webinars 15th Series - Setting and Sharing Standards for Corporate Social Responsibility - A Key

15th Series: Product Stewardship Institute Webinars

Setting and Sharing Standards for Corporate Social Responsibility:

A Key Aspect of Product Stewardship

Thursday, June 20th

1:00 - 2:30 p.m. ET / 10:00 - 11:30 a.m. PT

Audio Recording
Setting and Sharing Standards for Corporate Social Responsibility... Webinar Recording
(please allow a few moments to download)

Dan Viederman Presentation

Catherine Sheehy Presentation

Background Materials Articles/Reports

Background Information on UL

New York Times Article on the Tragedy in Bangladesh

Corporate Social Responsibility, or CSR, is a term that is often used to describe a company’s voluntary efforts to minimize its negative impacts on people and the planet. Last November’s devastating garment factory fire in Bangladesh, which claimed the lives of 112 workers who were sewing clothing for retailers including Wal-Mart, served as a tragic reminder that CSR is not universally practiced, and that standards for "social responsibility” can vary significantly. The tragedy also shed light on the challenge of achieving total supply chain transparency; Wal-Mart claims it had no idea that its garments were being manufactured at the facility where the fire occurred. How can we define standards for "social responsibility” that all companies must meet? How should the responsibility for products’ lifecycle-based social impacts be shared among suppliers, manufacturers, distributors, and retailers, and to what extent can these stakeholders be held responsible? Can CSR be truly successful if it’s only voluntary? Join PSI and some of the world’s leading experts on CSR as we explore the answers to these and other critical questions.

Rachel Rose Belew, Director of Marketing and Communications, Product Stewardship Institute

Speakers: Dan Viederman, Chief Executive Officer, Verite
Catherine Sheehy, Program Manager, UL Environment
Michele Whyle, Global Head of Sustainability, 3M
click on speaker to view full bio below

Rachel Rose Belew, Director of Marketing and Communications, Product Stewardship Institute

Rachel Rose Belew oversees PSI’s integrated marketing communications strategy, which includes media relations, public relations, social media, direct marketing, and online communications. She comes to PSI from UL Environment, the sustainability-focused business unit of UL (Underwriters Laboratories), where she led the organization’s marketing communications and media relations efforts. Prior to that, she managed public and media relations for the GREENGUARD Environmental Institute. An award-winning former broadcast journalist, Rachel works closely with members of the news media to spread the word about PSI and drive awareness about product stewardship. She holds a Master’s Degree in Journalism from Columbia University in New York and a Bachelor’s Degree in English and French from Skidmore College in New York. She is also a LEED Accredited Professional.







Dan Viederman, Chief Executive Officer, Verite

Dan Viederman has worked closely with NGOs, governments, investors, and the biggest multinational brands in the world. He has a keen sense of how to improve working conditions across geographies and business sectors. For that, and the impact that Verité has had on the millions of workers around the world, Viederman was the winner of a 2007 Skoll Foundation Award for Social Entrepreneurship, and was named 2011 Social Entrepreneur of the Year in the United States by the Geneva, Switzerland-based Schwab Foundation for Social Entrepreneurship. Dan has managed NGOs in developing countries since 1993 and worked with internationally-recognized institutions such as the World Wildlife Fund (WWF) and Catholic Relief Services. He drew on his extensive experience with China’s burgeoning civil society to define Verité’s approach to capability building and networking among NGOs and universities in pursuit of corporate responsibility and labor rights. He has lived extensively in Asia and is fluent in Chinese. Dan is a graduate of Yale University, the Columbia University School of International and Public Affairs, and Nanjing Teacher’s University.

Catherine Sheehy, Program Manager, UL Environment

Catherine Sheehy has twenty years of project and program management experience. As a Program Manager with UL Environment, she manages a range of advisory projects including sustainability training initiatives, sustainability risk assessments, and greener market positioning support. She was a key team member in creating UL’s first standard addressing social and environmental responsibility issues at an enterprise level, UL 880, a Standard for Sustainability of Manufacturing Organizations. Before joining UL Environment, a subsidiary of Underwriters Laboratories, Catherine was a Manager with Accenture where she led organization design and change enablement teams. Catherine’s other work experience includes the Human Rights Campaign where she helped update and grow the Corporate Equality Index, a tool that rates businesses and organizations on their treatment of gay, lesbian, bisexual, and transgender employees and consumers, and the then-Investor Responsibility Research Center as director of the Corporate Benchmarking Services, where she provided social and environmental screening data on companies to institutional investors. Catherine holds a BA from the University of Notre Dame and an MBA from the Robert H. Smith School of Business at the University of Maryland.



Michele Whyle, Global Head of Sustainability, 3M

Michele Whyle is 3M's Global Consumer Business Sustainabi lity & Quality Leader. Michele is responsible for developing business strategy, engaging and developing relationships with key stakeholders and customers, developing and executing business of sustainability into business processes. She has over 20 years experience in manufacturing operations, environmental engineering and compliance management, capital project management, Six Sigma, chemical regulatory affairs management, and new product development. Michele holds a bachelor's degree in chemical engineering and a master in business administration. sustainability communication strategy and driving global integration. Michele is a strong, personal advocate of children and volunteers her time working with and mentoring high-risk youth in the St. Paul Public schools system, she teaches Christian education to youth and volunteers her time coaching and helping with her local youth sports programs. She has been involved in many industry associations including the Consumer Specialty Products Association, the Program Review Board for the Twin Cities United Way, and The Kids in Need Foundation. Michele is often involved in speaking engagements and has presented on sustainability at the National Council of State Governments Convention and the National Net Impact Convention, and National Society of Women Engineers Convention.



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